Gladson's Planogram Overflow services Support Frito-Lay

The most important reason to choose Gladson is our commitment to you.  When Frito-Lay came to Gladson needing a large amount of planograms in a very short period, we were there to help.

"We were delighted to be a part of their program," said Dale Whitworth, Gladson account manager.  "Frito-Lay came to us with an immediate need for three trained experienced analysts.  The project required the staff to be in place right away and perform the project within two months time.  We were able to provide the support they needed, and the project was a huge success."

Frito-Lay management was very happy as well.  "Gladson's team was skilled, professional and responsive to our need.  We continue to use their planogram services and feel comfortable with them as a partner," said Doug Robertson, Senior Manager of Space Management and Assortment Planning.

Maxell gets quick turnaround on Planograms

Maxell Corporation, a leading electronics multi-media manufacturer, has been outsourcing their planogram needs to Gladson Interactive for the last few years.  They have found that our quick turnaround time combined with Gladson’s first class space management images and outputs has provided a value-added dimension, which Maxell had been looking to give to their retail partners.

Charlie Ferkler, a National account manager, for Maxell recently shared a few examples of the success Maxell is experiencing this year using Gladson Interactive Planogram Services. Charlie Ferkler said,“The two home runs already this year have been the Staples 4ft set and the Duane Reade 3ft and 4ft sets you did. Both were approved in their entirety, and the buyers were extremely happy with the quick responses and attention to detail we provided. Currently the Staples Planogram is in 385 of their 1,100 locations, and the Duane Reade sets will be in 295 locations.”

Charlie went on to mention a third retail partner, Roses, which should be approved and set in place in June or July this year. The ability to react quickly to opportunities buyers put in front of Maxell has been leading to increased growth for the company and partnering with Gladson Interactive is already paying dividends again this year.